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Customer Engagement for Solopreneurs

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Customer Engagement for Solopreneurs

Tools, techniques & know-how to
get your first 100 customers

We specialise in growing startups, by taking your customers on the journey from first-time visitor to your biggest advocate.

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Build Your Own Startup Growth Engine

Your Startup Growth Engine is what drives your viral conversion funnel. How you attract leads, and how your leads engage with you, convert to paying customers, refer you to others, and keep coming back for more.

Startups have unique needs for customer engagement – we’ll help you build the perfect growth engine, the right way.

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Meet the Startup Circle Team

We’re a unique combination of ‘old-school’ and ‘new-school’. Paul, a digital pioneer, has a background in product development, consulting, and coaching. Richie, a digital native, comes from the online and digital marketing space. Find out what happens when we come together.

Paul

The Automator

Over the last 30 years, Paul has started a dance studio in Hong Kong, a tech company in Boston, and a consulting company in Seattle. Paul is an Agile coach, he is certfied in Holacracy, and is a Lean Startup & Jobs-to-Be-Done zealot.

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Richie

The Spin Doctor

Richie is a digital marketing expert, is a musician and artist, runs a clothing company, and is currently launching a digital marketing agency

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How to Start a Business

Paul

This is about my experience sixteen years ago. It’s about how not to start a business … and about how Lean Startup would have saved me a lot of money. The first time I was made redundant was at the end of 2003.  I was 35, working as a Product Manager at Thomson Financial.  After sending out a few hundred resumes and getting nowhere, I decided to found my first tech startup. At Thomson I had been working on the Broker Research publishing platform.  Analysts at brokerage firms like Goldman Sachs, or at independent research firms, would submit their research reports to us. Our software would tag the research by company and industry and publish it through our data terminals.…

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Lean Startup

Paul

We used to think that startups were just smaller versions of large companies. However, Lean Startup says otherwise. The central premise of Lean Startup is that startups are not just smaller versions of large companies – just as children are not just smaller versions of adults. That children are fundamentally different from adults seems obvious to us now, but that hasn’t always been the case. In 2009, Steve Blank, a serial entrepreneur was contemplating about a lifetime of working with startups, and he came to a realization: So what is it that makes some startups successful and leaves others selling off their furniture? Simply this: startups are not small versions of large companies.  Yet the processes that [failed] early-stage companies…

Continue Reading Lean Startup

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Meetup Group

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We run a weekly discussion group via Meetup. Chat to other founders and Solopreneurs. Build your network and learn new skills in a positive environment. Our door is always open to talk about whatever is on your mind. 

Schedule a Free Consultation

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Why not book a one-hour free, no obligation Zoom consultation with us? We’ll figure out together whether Startup Circle is right for you. Talk to us today.

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e-Course

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Register for our “Growth Marketing for Solopreneurs” course. We’ll deliver 14 lessons into your inbox over the next two weeks. Cancel any time.

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